If you are starting a new business online, the first thing you need is an e-commerce store. It is the platform where you sell your products and consumers buy them. It works similar to a physical store. Your products will be displayed in the store, and the consumers will visit the store, select the product they want, and buy them.
Various payment options are available for online stores. You can ask your consumers to pay online through banking channels or other online payment channels. Moreover, you can also opt for cash on delivery. Furthermore, you can give a whole bund of options on your website for payments. It will allow your customers to choose the most convenient one.
How to Create an E-Commerce Store?
When it comes to an online store, there are various options available. You can create a store in an online marketplace. Secondly, you have an option to create pages on social media and sell your products over there. Thirdly, you can create a free website for your store.
Online Marketplaces
Online marketplaces are one of the most popular platforms on the internet. An online marketplace has thousands of stores offering different products and services. Hence, customer has a variety of options available for them. For a business owner, a store in the online marketplace comes with high competition. As tons of stores are present in the marketplace offering similar products, it makes the competition high.
Creating a store in an online marketplace is simple. All you need to do is create an account of your business and get it verified by the marketplace. Once your account is verified, you will be allowed to build the store. You can create a page where you list all your products. It will act as a counter top or shelf of your store.
After that, you have to create a separate page for each product. Upload clear, original and attractive images of your product on relevant pages. Furthermore, you also need to add descriptions and specifications of your products. It will allow your customers to understand your product better.
Although creating an e-commerce store on a marketplace is free and convenient, it has many drawbacks.
- The competition is high.
- Marketplaces deduct a percentage of your profit.
- The targeted audience is less.
- Marketplaces impose various restrictions and limitations.
- Standing out from the crowd can be a difficult task due to high competition.
Social Media
You can sell your products on social media platforms as well. You can create your brand page on social media platforms and start selling your products. You can post pictures of your products and add a description in the caption.
To create a store on social media, you have to make a page for your business. After creating the page for your business, you need to post the details of your products one by one. You have to make separate posts for your products. Social media allows you to market your products through paid campaigns. You can enhance the reach of your page through these campaigns.
Furthermore, you can also boost your posts to enhance your reach. It will allow you to reach more consumers and increase your sales. Businesses that choose social media as the only platform to sell their products often do not succeed. Due to various scam events, people do not trust these pages. People buy from those businesses that have a website.
A Website for Your Business
Having websites for e-commerce stores is one of the most popular, old, and effective ways to sell your products. Even if you are selling your products on social media, a significant portion of people will only buy from you if you have a website.
Creating a website for your online store is easy, convenient, and hassle-free. You can create a free website for your store and that too without facing any hassle. All you need to do is get a website builder, and you can create your website in a few minutes.
You just need to create an account on the website builder to build a website. After that, it will provide you with plenty of themes. You can go through all these themes and choose the best one per your preferences. However, it would be best to choose a theme that suits your business type.
After selecting the theme, you can customize it per your requirements. You can choose among various colour options, add or remove different elements, and add your company’s logo. Once you have personalized the website, the next step is to add products. Create a catalog page and list all your products on that page. The website builder will automatically create a separate page for each product.
After adding the products, add a description for every product and clear pictures. It would be best also to add contact information on the website. It will let your customers contact you if they have any queries.
Conclusion
If you want your business to grow and sell more, having a website is the best way to have an online presence. With effective marketing techniques, you can attract more customers. All you need to do is design your website efficiently to bring your sales.
If you want to create a free website that is effective and alluring, you can count on 3S Cart. It is one of the best website builders that can help you create an attractive and comprehensive website in a few minutes.